Montgomery, David Bruce
人物別名
David Bruce Montgomery
Montgomery, David B. (David Bruce)
生年
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刊行年月
Competitive reactions and modes of comtetitive reasonings : downplaying the unpredictable?
Joel E. Urbany, David B. Montgomery, and Marian Moore
Marketing Science Institute
c2001
Demand for and use of global account management
David B. Montgomery, George S. Yip, Belen Villalonga
Marketing Science Institute
c1999
Perceiving competitive reactions : the value of accuracy (and paranoia) : working paper
Bruce H. Clark, David B. Montgomery
Marketing Science Institute
1996
Experience curves : evidence, empirical issues, and applications
by David B. Montgomery and George S. Day
Marketing Science Institute
1985
Conjoint calibration of the customer/competitor interface in industrial markets
by David B. Montgomery
Marketing Science Institute
1985
Proceedings of the First ORSA/TIMS Special Interest Conference on Market Measurement and Analysis
edited by David B. Montgomery and Dick R. Wittink
Marketing Science Institute
1980
¥FTROFF : a basic program for trade-off analysis
by Lyle Nehls, Bruce Seaman & David B. Montgomery
Marketing Science Institute
1976
New product distribution : an analysis of supermarket buyer decisions
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American Marketing Association
c1975
Modeling marketing phenomena : a managearial perspective
by David B. Montgomery and Charles B. Weinberg
Marketing Science Institute
1974
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