The economics of the mass media

edited by Gillian Doyle

The study of the mass media has flourished over recent decades. Whereas media and communications have traditionally been studied via the lens of sociology or other non-economic disciplines, the perspectives and frameworks offered by economics are now properly recognised as central to our understanding of the organization and behaviour of the mass media - a fact reflected in this unique collection. As more and more economists have turned their attention to media firms and industries, a rich and diverse body of literature has emerged. The articles drawn together in this volume present a survey of the papers that have contributed in important ways to this developing field of enquiry.

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この本の情報

書名 The economics of the mass media
著作者等 Doyle, Gillian
シリーズ名 An Elgar reference collection
The international library of critical writings in economics
出版元 Edward Elgar Pub.
刊行年月 c2006
ページ数 xxvii, 627 p.
大きさ 25 cm
ISBN 9781858988115
NCID BA80138793
※クリックでCiNii Booksを表示
言語 英語
出版国 イギリス
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