Asian advantage : key strategies for winning in the Asia-Pacific region

George S. Yip

Asian Advantage is the most comprehensive and up-to-date strategic resource for managers and executives expanding their operations in Asia. Packed with current data on business, economic, cultural, and political conditions in each of the region's 14 most active countries, Asian Advantage provides a blueprint for doing business in the world's fastest growing area.Many books on Asian business take a more "macro" political-economic approach or a "micro" country-specific or business practice approach. Asian Advantage combines current data with a rigorous strategic model to provide a unique practical resource for understanding the business dynamics of the region.

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この本の情報

書名 Asian advantage : key strategies for winning in the Asia-Pacific region
著作者等 Yip, George S.
出版元 Perseus
刊行年月 2000
版表示 Updated ed., with a new postscript
ページ数 xii, 442 p.
大きさ 24 cm
ISBN 0738203513
NCID BA47593307
※クリックでCiNii Booksを表示
言語 英語
出版国 アメリカ合衆国
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