Riding the black ship : Japan and Tokyo Disneyland

Aviad E. Raz

In 1996 over 16 million people visited Tokyo Disneyland, making it the most popular of the many theme parks in Japan. Since it opened in 1983, Tokyo Disneyland has been analyzed mainly as an example of the globalization of the American leisure industry and its organizational culture, particularly the "company manual". By looking at how Tokyo Disneyland is experienced by employees, management and visitors, Aviad Raz shows that it is much more an example of successful importation, adaption, and domestication, and that it has succeeded precisely because it has become Japanese even while marketing itself as foreign. Rather than being an agent of Americanization, Tokyo Disneyland is a simulated "America" showcased by and for the Japanese. It is an "America" with a Japanese meaning.

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書名 Riding the black ship : Japan and Tokyo Disneyland
著作者等 Raz, Aviad E.
シリーズ名 Harvard East Asian monographs
出版元 Harvard University Asia Center
刊行年月 1999
ページ数 viii, 240 p.
大きさ 24 cm
ISBN 0674768949
NCID BA40612152
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言語 英語
出版国 アメリカ合衆国