Managing networks in international business

edited by Mats Forsgren and Jan Johanson

Intended for those interested in business, international business and marketing, this volume introduces an innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasize interpretation, learning by doing, and trust and co-operation in the international business community. The editors focus upon the business relationships within and between firms, as well as the importance of middle management in the international arena.

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[目次]

  • Managing internationalization in business networks, Mats Forsgren and Jan Johanson. Part 1 Understanding the nature of international business relationships: managing in international multi-centre firms, Mats Forsgren and Jan Johanson
  • international co-operative relationshps in technological development, Hakan Hakansson and Barbara Henders
  • the cultural influence on international business relationships, Madelene Sandstrom
  • managing international licensing relationships, Carl G. Thunman. Part 2 Understanding the nature of networks in international business: infrastructural networks international business, Lars Hallen
  • managing by international travelling, Bjorn Axelsson, et al
  • developing countertrade networks, Hedvig Brorsson
  • experiential network
  • experiential network knowledge in international consultancy, D. Deo Sharma
  • managing international package deal projects, Amjad Hadjikani. Part 3 Understanding network change processes in international business: managing ownership internationalization, Henrik Didner
  • barriers in international banking networks, Lars Engwall
  • power balancing in an international business network, Mats forsgren and Ulf Olsson
  • entering a tightly structured network - strategic visions or network realities, Nils Kinch
  • taking a position in a structured business network, Nazeem Seyed-Mohamed and Maria Bolte.

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この本の情報

書名 Managing networks in international business
著作者等 Forsgren, Mats
Johanson, Jan
Johnson Jan
シリーズ名 International studies in global change
出版元 Gordon and Breach
刊行年月 c1992
ページ数 xviii, 254 p.
大きさ 24 cm
ISBN 2881245056
NCID BA18683982
※クリックでCiNii Booksを表示
言語 英語
出版国 アメリカ合衆国
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