Modern Rhetoric in Culture, Arts, and Media : 13 Essays

By (author) Knape, Joachim; Translated by Fortuna, Alan L.

In the 13 essays of this volume, Tubingen professor of Rhetoric Joachim Knape develops a series of approaches to a modern theory of rhetoric. In doing so, rhetoric is considered both a cultural and a communicative phenomenon. While classical rhetoric concentrated on the communicative fields of politics and law, modern research in rhetoric has expanded its perspective, and has turned towards the areas of cultural life, media, and the arts. This volume sheds light on the theoretical and methodological aspects of a new rhetoric designed to incorporate these fields of interest.

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書名 Modern Rhetoric in Culture, Arts, and Media : 13 Essays
著作者等 Fortuna, Alan L.
Knape, Joachim
書名別名 13 Essays
出版元 Walter de Gruyter & Co.
刊行年月 2013.03.08
ページ数 316p
大きさ H230 x W155
ISBN 9783110292510
言語 英語
出版国 ドイツ